Vitaminic is an innovative and disruptive project that involves the creation of a Web Platform that combines the functionality of a Business Directory (eg. Yellow Pages) with those of a Social Network (eg. Facebook) with the addition of Advanced Marketing Tools.
They wanted to represent their features with different buildings and icons. Regarding that brief, I imagined how it would look like if the Vitaminic platform were a city. So I created the city's elements and mixed them with the features. Finally, I gave life to the town with little looping movements.